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Cybersecurity motion graphic
explainer videos.

Make the threat, and the fix, visible. For platforms that security people understand and buyers do not. Threats, privacy, post quantum readiness, told so a non-specialist can follow and act.

Nisient
Atomic
Bat Nav
Wipster
Nisient
Atomic
Bat Nav
Wipster
Mosaic
Giraffe
Carter Coin
Trudi
Mosaic
Giraffe
Carter Coin
Trudi
TransferWiseSchoolboxNisientShape ConnectData RepublicAcodisAtomicWipsterMosaicAmexTransferWiseSchoolboxNisientShape ConnectData RepublicAcodisAtomicWipsterMosaicAmex
SmokeballUnited NationsNSW GovernmentAWSAonLiquid AIUTSMethodGiraffeSmokeballUnited NationsNSW GovernmentAWSAonLiquid AIUTSMethodGiraffe
Dan Neale

Security products fail in the first ten seconds when they open on a feature list. I start with the specific risk the buyer already feels, then show the mechanism, without talking down to the technical team in the room.

Name the risk. Then show the control.

“Every animator we'd tried before just made something that looked good but still confused people.”

Alexander Armer , Client
  • Name one real risk, not “the threat landscape”
  • Show the mechanism so a CFO can follow it
  • Stay credible with the security team watching

See the full portfolio →

What risk does your buyer need to see, and what does the product do about it?

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What is a cybersecurity motion graphic explainer video?

A short film that makes a security, privacy, or cyber product obvious to people who do not live in the category. Motion graphics so you can show threats, flows, and controls that a screen recording cannot.

Can you explain a product the security team already understands?

Yes. The film is usually for the buyer who is not the practitioner. A CISO briefing a board, a founder briefing a customer, a marketer briefing a category. The technical team still has to recognise their product in it.

Is this a product demo or an explainer?

If the audience does not yet believe they need the category, start with a motion graphic explainer. If they already care and need to see the console, that is a product explainer. Many cybersecurity briefs arrive as the first and should have been the second, or the other way around.

How much does it cost?

From $5,000. Most projects land around $10,000 to $15,000. Fixed quote upfront after we understand the brief.

Email Dan