The challenge:
The guys at Drivo created a game-changing car park management solution for hotels, but pitch meetings with managers proved problematic. They spent too much time explaining how the system works instead of discussing the benefits it brings. And even then their potential clients didn’t always fully understand. Our task was to reveal the simplicity and profit-making potential of Drivo in a way that words alone had failed to do.
The solution:
We took viewers on a ride through the Drivo system, clearly demonstrating how it works in the real world for drivers and hotel staff. By intertwining the features of the software with the benefits for hotel management we made a compelling case for why hotel owners need Drivo. In just 100 seconds a level of understanding was created that left no room for confusion or misinterpretation. As one of their customers plainly put it, “I know exactly what you do now.”
