01
Atomic
In-app messaging explained without the spam story — distinctive, specific, and easy to watch.
View case study →Explainer videos
Explainers for ideas
that don't explain themselves.
Complex products, platforms, and missions — made clear in 60 to 180 seconds. A story people can watch, understand, and act on.
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AonAmexUTSCotton AustraliaGiraffeTrudiMosaicMeltwaterAonAmexUTSCotton AustraliaGiraffeTrudiMosaicMeltwater
Selected work
08
02
Acodis
AI document processing demystified for lay audiences with visuals that replicate the extraction process.
View case study →03
Giraffe
Urban planning software told for architects, developers, and government in one coherent film.
View case study →04
Wipster
Connect-the-dots storytelling that shows how a complex collaboration product actually works.
View case study →05
Bat Nav
Big battery technology explained so businesses understand why choosing right matters.
View case study →06
United Nations
Plastic waste in oceans — stark opener, then a clear path to action.
View case study →08
Ranalytic
RF scanning technology walked through for buyers and partners who need the system, not the jargon.
View case study →Make the complex watchable.
What would normally take hours to explain can take 90 seconds — when the story is right and the craft is senior.
What a strong explainer does
- Gives buyers the aha moment without a demo call
- Aligns sales, marketing, and product on one story
- Works on the homepage, in decks, and in ads
“What would normally take hours to explain now takes 90 seconds.”
Questions
How much does it cost?
From $5,000. Most projects land around $10,000–$15,000. Fixed quote upfront after we understand the brief.
How long does it take?
Most projects run 3 to 6 weeks. Simpler pieces can ship in about two weeks when scope is tight.
Who will I be working with?
Me. Dan Neale. Concept, storyboard, creative direction, and delivery. When a job needs extra hands, I direct them.